Kelly Zou

Kelly Zou

Company: Viatris

Job title: Head, Global Medical Analytics & Real-World Evidence

Seminars:

Panel: Data Quality with EHR data – Discussion on Clinical Use Cases in LTC 9:30 am

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day: Day 1 AM

External Control Arms and Tokenization: From RCTs to RWE 12:00 pm

ECAs, often derived from RWD, provide a complementary approach to RCTs by allowing comparisons without the need for new control groups, thus enhancing efficiency and reducing costs. Tokenization, a data privacy method, enables secure linking of patient data across different sources, bridging the gap between RCTs and real-world evidence (RWE). This workshop delves into the…Read more

day: Pre-Conference Day

Real-World Evidence, Patient Preference, and Artificial Intelligence for Evidence Generation 1:30 pm

Utilizing real-world evidence (RWE) and artificial intelligence (AI) to demonstrate effectiveness and maximize value Leverage advanced health economic modelling to streamline evidence generation for strategic decision making Discuss how patient-centricity can be useful for outcomes assessmentsRead more

day: Day 1 Track B PM

Panel: Optimizing Common Data Models, Tokenization, & Other Data Applications to Enhance Utility of RWE 9:00 am

Strategies to leverage data application tools Current hurdles faced with regards to common data models, tokenization, and other applications Lessons learnt from recent experiencesRead more

day: Day 1 AM

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