Madison Rudow

Company: Chiesi Farmaceutici

Job title: Manager, RWE Operations

Seminars:

External Control Arms and Tokenization: From RCTs to RWE 12:00 pm

ECAs, often derived from RWD, provide a complementary approach to RCTs by allowing comparisons without the need for new control groups, thus enhancing efficiency and reducing costs. Tokenization, a data privacy method, enables secure linking of patient data across different sources, bridging the gap between RCTs and real-world evidence (RWE). This workshop delves into the…Read more

day: Pre-Conference Day

Leveraging Tokenization in Clinical Research for a Holistic View of the Patient Journey 4:10 pm

Enhancing evidence generation with tokenization Case study-based insights on implementing tokenization in phase IV clinical research How can we leverage long-term insights from tokenized data and clinical research to bring value to patients and sponsors?Read more

day: Day 1 PM