Conference Day 2
8:25 am Chair’s Opening Remarks
8:30 am Using Advanced Analytics & Digital Technological Capabilities to Support Patient Engagement in a New Digital World, from Diagnostic to Holistic Care
Synopsis
- Importance of validating and scaling AI, Machine Learning, Large Language Models and Remote Data Capture
- How can these tools be used to maximize patient identification and engagement?
- Case-study based insights from recent experience
9:00 am HEOR to HERO: Successfully Leveraging Comprehensive Real-World Data from Payers
Synopsis
- Understand the importance of commercial, Medicare and Medicaid claims data in combination
- Explore techniques to better access patient outcomes
- Discover more accurate cost data to achieve formulary adoption
9:30 am Strategies to Ensure that RWE Generated Through AI/ML is Fit-For-Purpose In Accurately Addressing Scientific Research Questions
Synopsis
- Articulate the differences between technical and subject-matter expertise
- Operationalize technical and subject-matter gating from project conception through completion
- Opportunities to bridge the gap between technical and subject-matter expertise
10:00 am Considerations of Clinical Validation of AI Algorithms With Real World Data
Synopsis
- Highlighting the importance of optimizing AI algorithm development in RWD
- Current challenges of prospective clinical validation of AI algorithm
- Case study-based insights into how clinical validation process can be accelerated using RWD
10:30 am Morning Break & Networking Coffee
11:30 am Optimizing Generative AI for the Pharma Industry
Synopsis
- Leveraging generative AI to maximize its utility for real world evidence
- Current challenges being faced with applying generative AI
- Case-study based actionable insights to utilize generative AI more effectively
11:30 am Panel Discussion Reserved for Point Click Care
12:30 pm Leveraging RWD to Accelerate Clinical Development & Market Access
Synopsis
- Importance of accelerating clinical development
- Current challenges faced by the industry which are acting as barriers to accelerating clinical development
- Case-study based insights to showcase how this acceleration can be actioned
1:00 pm Lunch & Networking
2:00 pm Promoting Democrative Data: Leveraging Gen-AI, NLP tools to Strengthen Cross-Functional Relationships Across RWE Stakeholders
Synopsis
- Importance of having real-world data that can be interpreted across different teams
- Utilizing AI as a tool to enhance real world data
- How data democratization can be implemented in a cross-functional team
Strategies to Enhance Cross Functional Collaborations to Optimize Real World Data Utility
2:30 pm Panel: Developing an Internal Centralized Data Quality Check Department to Minimize Data Inefficiencies & Maximize Data Standardisation to Ensure Real-World Data Quality is Controlled from Initial Stages
Synopsis
- Ensuring data is monitored from the very beginning to the final stages of analysis
- What are the challenges of implementing stringent data checks
- Where do most data inefficiencies arise from and how can this be tackled?
3:00 pm MDV Data in Japan
3:10 pm Leveraging Tokenization in the Context of Post-Authorization Safety Studies- Are We There Yet?
Synopsis
- The promise of tokenization to enhance size, speed, and quality of RWE
- Challenges faced in post-marketing tokenization, and tools to overcome them
- Case study-based insights
3:40 pm Ensuring Access to Innovative Therapies: Can or Should Medical Affairs Lead this Early Conversation
Synopsis
- Explore the significance of developing a tailored (RWE) strategy early in the launch planning process and the impact of early stakeholder conversations in shaping the RWE strategy
- Highlight the pivotal role of Medical Affairs leadership in elevating the voice of patients and embrace patient reported outcome measures (PROMs) to enhance access outcomes
- Delve into the importance of funnelling field insights to develop optimal objection handlers and establish the right value-based agreement strategy
4:10 pm Maximizing Collaboration: Building Effective Strategic Partnerships in an Evolving Healthcare and Data Ecosystem
Synopsis
- Building Robust Strategic Partnerships: Emphasizing the critical role of establishing strong internal and external partnerships to drive innovation and enhance real-world evidence generation
- Overcoming Collaboration Challenges: Addressing common challenges such as differing organizational dynamics, goals, and resources
- Optimizing Relationships through Case Studies: Sharing insights from real-world case studies that demonstrate best practices for optimizing strategic partnerships